Freeze-dried fruit / premium chocolate

A sharper crunch for better snacking.

Real fruit, rebuilt for the snack aisle: airy, crisp and finished with a generous chocolate shell.

150 gflagship format
100%real fruit core
70%dark cocoa shell
01 banana edit
Krunchies Chocolate Banana Bites packaging
Chocolate banana bites01 / 03
creamy fruit / dark cocoa
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The collection

Three ways to make fruit impossible to ignore.

One visual language, three distinct flavour directions. The packaging carries the color; the presentation stays clean and considered.

A simple formula
fruit+freeze+cocoa
The texture does the talking.

The craft

Less noise on the label. More character in the bite.

Krunchies pairs a light, freeze-dried fruit centre with a confident chocolate finish. The result is playful enough to stand out and considered enough to earn a place in a premium basket.

01
Real fruit centre

Recognisable ingredients with a clean, airy texture.

02
Bold cocoa finish

A dark chocolate shell that gives every piece a clear point of view.

03
Designed to travel

Formats built for discovery, sharing and repeat purchase.

Open research

Help decide what reaches the shelf next.

Tell us which flavour, format and price feel right. The research takes around three minutes and directly informs the launch strategy.